It’s about that time of year when we will start seeing 2027 vehicles hitting the streets. I recently had access to some newspaper archives, so I decided to browse and download some of the advertisements that were popping up 50 years ago as the automotive world prepared for the 1977 model year.
I came up with 15 ads from various manufacturers/dealers that I wanted to share with you, and I’m betting some of them will deliver a bit of nostalgia. Settle into your easy chair, unfold the newpaper, and let’s look at some of the available merchandise in alphabetical order by make.
AMC Pacer: Offered with a $250 cash rebate (or you can apply the $250 to your down payment).
Buick Riviera: Available at factory invoice plus $150. (“Request to see invoices.”)
Cadillac Sedan deVille: Just $8,998 with a huge trade-in allowance.
Chevrolet Caprice Classic: “You have to see it,” they said.
Chevrolet Monte Carlo: Landau roof, AM/FM stereo, and radial whitewalls for $5,269.
Chrysler Cordoba: V-8 power and automatic transmission for just $5,095.
Datsun 280Z: You won’t be disappointed.
Ford Granada: A doorbuster special at $3,988 including dealer prep.
Ford Thunderbird: Have come coffee and donuts, and register for a free door prize.
Ford Pinto: Available at $88 per month, with “no gimmicks.”
Honda Civic: The ad didn’t specify a model, but the Accord was priced above the $2,529 Civic.
Mercury Bobcat: My parents bought one of those!
Oldsmobile Cutlass: Offered at a “1976 price.”
Pontiac Grand Prix: A “Special Offering” at $4,199.
Toyota Corolla: Offering 49 mpg!
Honorable mention: Zenith Chromacolor II television
If you could time-travel back five decades, which one(s) would you buy?
